Wildfront

Wildfront

Should you buy equity in small services businesses?

Healthy diversification, strong return profile

Alex Boyd's avatar
Alex Boyd
Nov 04, 2025
∙ Paid

Over the last few years, we’ve been introducing cash-flowing alternative investments to our portfolio—real estate, small-business private equity, and credit.

Here’s why:

Our thesis is that—at least in the early days—Wilfront will have more cash lying around than we can confidently invest. And since our overall goal is to build torrents of cash flow, it’…

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