The future of content isn't AI-generated. It's AI-assisted.
Standing out from the slop has never mattered more, or been harder. Here's our bet.
I’ve built and sold two social media products. I still can’t keep up with my own posting. Alex has been consistent on LinkedIn for years, but the moment we decided to expand to other platforms, he hit the same wall.
Staring at a blank page sucks. What do I post today?
Or maybe you’re the opposite… a million ideas scattered everywhere, and you don’t know where to start.
And that’s before we even get going. Posting consistently is hard. Posting across multiple platforms is harder. What works on one won’t work on another — the topic might carry over, but the format won’t.
Your text is too long for one. Your image is the wrong format for another. You either bail or you’re hours in.
You go to find that perfect photo, but your assets are all over the place.
Want a teammate to review or approve? Track that too.
Want to actually be effective? Repost what works. Rewrite the same idea in different ways.
Oh, and now we need to integrate content creation and scheduling into our agentic workflows via API or MCP. Who does that well?
Overwhelmed yet? I’m tired already.
This is why Alex and I built DemandBird.
DemandBird handles writing, scheduling, asset management, approvals, and reposting across every major platform, from one place. A million tools promise to help, but they only handle one piece. We tried as many as we could and still weren’t happy. So selfishly, we built DemandBird for ourselves. Over time it became clear we’d built something worth sharing.
Between the two of us, we’ve built and sold social media products and a social media agency. We know the space, we know what people want, and we know exactly what’s missing.
We’re still early, with dozens of users. But people are saying things like “wow, it just works” and “this is so intuitive.”
And we already have people building complete content production workflows with Claude Code using our APIs and MCP.
We’re agentic-forward, but we still care deeply about intuitive interfaces and workflows.
As founders, we’re building with care. We respond to every customer quickly. We hop on calls all the time. We get to know many of them. We love it this way.
In an age where it’s easy to hide behind anonymity or an AI-generated facade, we’re here with faces forward, to help you be your authentic self, with wider reach, less friction, and maybe even a bit of fun.
We don’t believe the world wants AI-generated content. But we do believe humans can do better with AI, so we strive to make DemandBird your best content production assistant.
If you’re a team, an agency, or an individual who wants to try us out, give feedback, or hop on a demo call, we want to hear from you. Hell, I’ll hop on a call just to hear you vent about your content workflow, just cuz.
Start your free trial at demandbird.com, then reply to this email and I’ll apply a Wildfront discount.
Alex and I feel, more than ever, that we’re onto something. Personal brand and authentic voice matter more than ever to stand out from the noise.
— Mac & Alex
P.S. We’re opening up our partner/affiliate program soon. Reply here if you think you’re a good fit. We’d love to talk to you.